hosted at Riverstone Lodge 





The AMASA Workshop, which has been presented to sold-out audiences since 2016, promises to deliver the best-ever programme.

Last year, AMASA introduced an entirely new format, which was a huge success. Featuring 40 top industry experts, the workshop took the form of a series of speed-networking, panel-style discussions rather than traditional classroom-style lectures, engaging delegates in a way that reflects the fast-moving communications environment we live in today. Designed to encourage greater audience participation, these sessions enabled delegates to engage in real-life, first-hand leaning experiences, as well as to benefit from on-the-spot coaching.

The workshop comprises of two jam-packed days of intensive learning that will provide a snapshot of the media landscape and delve into the inner workings of disciplines such as strategy and media planning, followed by a third day of assessment and feedback. The workshop has always been a rite of passage for young professionals in the media and advertising industry, helping them to build the knowledge and muscle necessary to compete in an ever-changing communications environment.


As tickets to the Workshop are in high demand and limited, we recommend securing your booking for your staff as soon as possible. Discounts on early bird bookings apply too!



Please note:

The cost for the four-day workshop includes accommodation, all meals, and all lecture notes and stationery.

Costs do not include transport to venue, beverages (cool drinks), alcohol, telephone calls, room service or additional leisure activities outside of the curriculum. These are deemed extra and will be charged to the delegate personally.


To make your booking, please contact Natalie Heyns,

For general enquiries about the Workshop and sponsorship opportunities, please contact Parmeshan Moodliar, and Fagan Abraham at


For Sponsorship Queries or to get involved as a lecturer or judge please email Parmeshan Moodliar,


How to Apply

Fill out the online application with detailed instructions and a description of all required documents or email Natalie Heyns for any queries

The AMASA Media Planning Workshop costs include accommodation, meals, transport to and from the venue, all lecture notes and stationery.