advertising media association of south africa

AMASA learnership programme boosted by industry leaders auction

AMASA’s annual Golf Day held on the 26th May was yet another resounding success. Due to overwhelming support from sponsors, the media and advertising industry and the auctioning of top industry members to raise funds, AMASA generated over R60 000 to aid its Learnership Programme (ALP).

AMASA June Forum explores the World Cup’s effect on the media landscape

At AMASA’s June Forum, Chris Botha, The MediaShop Sandton’s Joint Managing Director delivers an informative presentation examining how (and if) 2010 has shaped not only the advertising industry as a whole, but each major media type in the mix.

The World’s first Trillion Dollar advertising campaign: AMASA Cape Town, May meeting

The highly successful “Trillion Dollar” campaign helped to create awareness and support for The Zimbabwean Newspaper, which has been a voice in the wilderness for Zimbabwean exiles since 2004.

AMASA presents 2009 Media Inflation Watch figures at May Forum

Join us on Wednesday 5 May when AMASA (Advertising Media Association of South Africa) hosts industry expert Mike Leahy to present the new 2009 Media Inflation Watch Report.

Ogilvy Johannesburg win 2010 Roger Garlick Award

The Advertising and Media Association of South Africa (AMASA) at the annual AdReview Awards announced the overall winners of the Roger Garlick Award, recognising excellence in media innovation.

AMASA Cape Town April meeting: Effectiveness of Radio Advertising

Norman Gibson is the General Manager of the Radio Advertising Bureau South Africa. With a career in advertising that spans more than 13 years, he has garnered a wealth of experience in media sales, strategy and marketing.

12th PAMRO meeting and All Africa Media Research Conference in 2010 in Botswana

The 12th PAMRO meeting and All Africa Media Research Conference will take place from 22 – 25 August 2010 in Gaborone, Botswana at the Grand Palm and attendees will be able to choose between staying at the Peermont Walmont or the Metcourt hotels depending on how much they want to spend. http://www.grandpalm.bw/Hotels.asp

Time to Re-New your Annual AMASA Membership

The continued success of AMASA (The Advertising Media Association of South Africa) hinges on the existence of a strong and motivated membership.

Updated AMASA membership forms now online

The 2010/2011 AMASA Membership forms are now available online for easy downloading.

AMASA February meeting debates ABC’s 50% cover price decision

With an outstanding line up to kick off this year’s AMASA monthly meetings, industry veterans Gordon Muller, Gordon Utian and Gordon Patterson debate the ABC Board’s recent controversial decision to permit the inclusion of “copy sales” achieved at less than 50% of the cover price into the ABC circulation figures.