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Events Calendar.

 

AMASA July Forum explores Green leadership in SA
 
What do consumers expect from the media in terms of Green information? How do we get our house in order and be part of the Green solution? AMASA’s July forum presents informative guidance as to how the media and marketers can use their influence to change behaviour.
 
Guest presenter Kerri Savin, Stakeholder Engagement Manager at the Nedbank Group delves into the role of media and marketing in driving the Green agenda in South Africa.
The Nedbank Group and The Green Trust are proud conservation partners of the
WWF-SA, together aspiring to reduce the consumption of our natural resources. Nedbank is also the first African bank to adopt the Equator Principles.
 
Join us for this informative presentation. Invite your industry colleagues to attend. Don’t forget to bring your business cards for the R1000 lucky draw!
 
Date: Wednesday 7 July 2010
Venue: JSE Sandton – parking at Village Walk
Time: 4:00pm for 4:30pm

CT Sales Guru Top Tip Speaker Meeting (Today - 30 June), 4pm, Mount Nelson Hotel

  • Sales Guru's Top Tips
  • A cash bar will be available + R500 leisure books giveaway hamper up for grabs!
  • The talk will be hosted by Mark Keating, a Customer Service SalesGuru and CEO of Sales Guru magazine
  • Topics will include:
    1. Removing the negative stigma of “Sales” – Why sales is the greatest career in the world. Greatest Salesman in the world. Why are they in sales, what is their SALES SUCCESS goal?
       
    2. Sales DNA, what are the four key elements?
       
    3. Personal Brand – What it means. What is yours and how to grow your personal brand. Becoming a category of one – Joe Calloway.
       
    4. Sales tips – The value of Smart Questions, what they are and how to ask them. Sales success stories – Cross Selling and Referral strategies.
       
    5. The power of storytelling in sales. The makeup of a sales story and how to tell them.
       
    6. Customer satisfaction vs. Loyalty – What is the difference? How to “Wow” you customers. How to create loyal customers and differentiate from your competition.
       
    7. Kicking my own Butt! Belief in sales targets and planning to exceed them. Passion and desire to “win” in sales. – Achieving your daily potential 1-10. You have what it takes – what’s your excuse?
       
    8. Close with a recap and call to action.

Cape Town Media Planning Workshop

19th and 20th August at Spier – early bird rate R4750 if booked before 15th July
Details >>


AMASA Media Management Course at AAA

Wednesday 7th July 2010 at 5:30PM.
Contact the education committee (Warren, Marcia or Astrid) to register
The course costs R9,300
Course Details >>


Monthly meetings

Monthly meetings are traditionally held on the first Wednesday of each month from February to October each year at the JSE in Sandton.

Issues that are topical to the media, advertising and marketing industries at that time are brought to the fore. Industry leaders from media owners, research houses, media and creative agencies keenly participate each month.

Typically, topics in the past have included issues such as
 

  • The state of the media industry, now and heading forward
  • How to advertise in a recession
  • A review of the Outdoor industry
  • Creativity in media - a Look at Cannes Media Lions
     
  • The advent of PVR's, its influence on TV viewing and advertising penetration
  • A look at Digital media,
  • The success and advantage of radio
  • The potential death of print (or is it?)

Check for regular updates on this page for the next monthly meeting

The Golf Day

AMASA hosts one Golf Day each year in order to raise funds for the purpose of furthering media education in South Africa. Media owners and agencies arrive in full force each year, providing sponsorships and encouraging colleagues to join them on the golf course. Once prize-giving is completed, the day culminates in a media auction where various media owners who donate media space auction it off to the highest media agency bidder.

Sponsors for 2008 were: ClearChannel; Compleat Golfer; Golf Digest; Daily Sun; Wag the Dog Publishers; Primedia Outdoor; Primedia Broadcasting; Caxton Magazines; The Newspaper Advertising Bureau (NAB) and SABC.

The Annual Party

The annual party, while a cause for a celebration and time for hard working individuals to let their hair down, has a complimentary purpose. AMASA asks every attending company to donate gifts in the form of children's toys which are delivered to the Little Switzerland Children's Home in time for Christmas each year.

Over 1200 industry personnel attend AMASA's annual event each year. Companies and individuals pull out all the stops in creating the most original costumes as each annual party is specifically themed. Prizes are offered for 'Best Dressed Team', 'Best Dressed Individual' and loads more.

Check out the Gallery for After Party pics - what happens at the party, stays at the party - unless it's caught on camera...