advertising media association of south africa
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Events Calendar.

Monthly meetings

Monthly meetings are traditionally held on the first Wednesday of each month from February to October each year at the JSE in Sandton.

Issues that are topical to the media, advertising and marketing industries at that time are brought to the fore. Industry leaders from media owners, research houses, media and creative agencies keenly participate each month.

Typically, topics in the past have included issues such as
 

  • The state of the media industry, now and heading forward
  • How to advertise in a recession
  • A review of the Outdoor industry
  • Creativity in media - a Look at Cannes Media Lions
     
  • The advent of PVR's, its influence on TV viewing and advertising penetration
  • A look at Digital media,
  • The success and advantage of radio
  • The potential death of print (or is it?)

Check for regular updates on this page for the next monthly meeting

The Golf Day

AMASA hosts one Golf Day each year in order to raise funds for the purpose of furthering media education in South Africa. Media owners and agencies arrive in full force each year, providing sponsorships and encouraging colleagues to join them on the golf course. Once prize-giving is completed, the day culminates in a media auction where various media owners who donate media space auction it off to the highest media agency bidder.

Sponsors for 2008 were: ClearChannel; Compleat Golfer; Golf Digest; Daily Sun; Wag the Dog Publishers; Primedia Outdoor; Primedia Broadcasting; Caxton Magazines; The Newspaper Advertising Bureau (NAB) and SABC.

The Annual Party

The annual party, while a cause for a celebration and time for hard working individuals to let their hair down, has a complimentary purpose. AMASA asks every attending company to donate gifts in the form of children's toys which are delivered to the Little Switzerland Children's Home in time for Christmas each year.

Over 1200 industry personnel attend AMASA's annual event each year. Companies and individuals pull out all the stops in creating the most original costumes as each annual party is specifically themed. Prizes are offered for 'Best Dressed Team', 'Best Dressed Individual' and loads more.

Check out the Gallery for After Party pics - what happens at the party, stays at the party - unless it's caught on camera...