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AMASA annual media management part-time course is held again this year at the AAA School of Advertising in Johannesburg.
AMASA Joburg Annual Workshop - Enrolment now open.
See news section for details and downloads.



Welcome to AMASA

AMASA is the Advertising Media Association of South Africa. AMASA as a voluntary body focuses on media education, organises monthly meetings in open forums to share knowledge relevant to the advertising and media industries, has a bursary plan for those wanting to enter the world of media and organises annual workshops for planners, strategists and advertisers at all levels. AMASA also organises an annual Golf Day for fundraising. The Roger Garlick Award is an AMASA initiative too.

Consisting of hard working committee members who give freely of their time, Johannesburg and Cape Town's AMASA branches continue to ensure that each year it makes an accountable difference to those wanting to enter the world of media, and for personnel already in the industry, to gain knowledge and insight on a regular basis to assist them be on top of their game at all times. 

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Latest AMASA News

Cape Town AMASA July meeting: What makes Nando’s advertising and branding stick
Nando’s has become synonymous in South Africa for its cheeky and irreverent advertising that takes a look at current and topical issues and constantly seeks to expose human truths in a fresh and clever way.
AMASA July Forum explores Word-Of-Mouth Marketing in South Africa
In these difficult times, businesses are actively looking for alternative and cost effective ways to promote their brands. Word-of-mouth Marketing is a growing worldwide trend and is fast becoming a relevant and effective way of changing and influencing consumer’s perceptions.
AMASA Cape Town workshop 2009: Developing a Media Plan during a recession
AMASA Cape Town will be hosting our 2009 Media workshop on the 13th and 14th of August at the Spier Hotel and Conference facility.
Give it your MOST
Working with a team of external advisors, Wag the Dog, publishers of The Media, Strategic Marketing, as well as its two online publications, has initiated an award programme aimed at creating excellence in media owner marketing and sales. In collaboration with the Advertising Media Forum (AMF), the Media Owners Sales Team (MOST) Awards aim to ignite a renewed passion and professionalism within the media-sales arena. From management and sales staff alike.