AMASA is the Advertising Media Association of South Africa. AMASA as a voluntary body focuses on media education, organises monthly meetings in open forums to share knowledge relevant to the advertising and media industries, has a bursary plan for those wanting to enter the world of media and organises annual workshops for planners, strategists and advertisers at all levels. AMASA also organises an annual Golf Day for fundraising. The Roger Garlick Award is an AMASA initiative too.

Consisting of hard working committee members who give freely of their time, Johannesburg and Cape Town's AMASA branches continue to ensure that each year it makes an accountable difference to those wanting to enter the world of media, and for personnel already in the industry, to gain knowledge and insight on a regular basis to assist them be on top of their game at all time.

                                            AMASA Halloween Party a devilish success

 The Advertising Media Association of South Africa’s (AMASA) annual event, this year themed Halloween, attracted the media industry’s scariest zombies, vampires, ghouls and mummies to a ghostly party for a cause. 1000 creepy revellers flocked to Thatchers in Lonehill recently to party the night away and raise funds for the AMASA Learnership Programme (ALP).   

A phenomenal success, this year’s event sold 1000 tickets to the advertising, media and marketing industry to raise funds for the ALP, and collected a bakkie load of toys for the Little Switzerland Children’s Home.

After greeting guests with a hair-raising Tunnel of Horror, sponsored by DSTV Airtime Sales, party goers received a bubbling blue broth, compliments of Campus Media, and were sent off to party the night away in the vampish venue.

The Continental Outdoor team was awarded the best dressed team in their ‘Contimental Committed’ patient and psychopath get-up, walking away with 30 three-month Planet Fitness contracts, while Clyde from Ster-Kinekor and a scary looking ghoul from Red Cherry were the evening’s best dressed individuals, and were awarded a Citizen golf caddy bag and a Protea Hotel weekend stay for two.

The evening’s entertainment was compliments of Continental Outdoor’s DJ Lior from Pristine Moods and a band, appropriately named Twisted, who had the party rocking into witching hour. 

“The AMASA parties have always been a huge industry draw card and our bash proved its popularity again this year,” says Lyn Jones, AMASA Chairperson. “On behalf of AMASA Johannesburg I’d like to extend my thanks to all those who once again supported us - our sponsors; Dustine Tobler and the AMASA Committee; our members and of course all those who attended the party with such enthusiasm and horror! AMASA’s success is only because of your commitment to our cause.”

Additional sponsorship included entry arm bands, best dressed team prize and champagne sponsored by Primedia Outdoor, NAB’s GlamCam photo booth, zombie waiters dressed by ComutaNet, table decor by Image Corp and the smoke machine compliments of Provantage.

It’s almost AMASA party time - be afraid, be very afraid!

Calling all ghouls, naughty devils, witches and Frankensteins out there in the media, marketing and advertising  industry – it’s time to get your dancing shoes ready to celebrate the year gone by and help raise funds for the AMASA Learnership programme.

Anyone in the media and industry knows that the AMASA event is one shin dig not to be missed. Based on year on year success, AMASA’s party, this year themed Halloween is set to be yet another reason to dress up and celebrate.

While the party signals the time of year when hard working advertising and media folk let their hair down, the AMASA party has a complimentary purpose. Funds raised are contributed to the AMASA Learnership Programme (ALP), an industry initiative aimed at curbing the talent shortage. AMASA also asks each individual attending to donate gifts in the form of children’s toys which are delivered to the Little Switzerland Children’s Home in time for Christmas each year.

• Theme: Halloween
• Date: Thursday 27^th October
• Time: 6pm till the dead of the night
• Venue: Thatchers, Main Road, Lonehill
• Cost: Members - R150, non-members – R200

Tickets include a devilish welcome drink and a ghoulish meal.

Lots of great spot prizes on the night!

To book your tickets contact Charmaine at NAB - rsvp@nab.co.za and for sponsorship opportunities contact samum@caxton.co.za. Click here to dowload the invite.